Watch: what do people think of Coca-Cola's sponsorship of The London Eye?

Coca-Cola's sponsorship of London landmark The London Eye kicked off this month, resulting in Europe's tallest Ferris wheel being bathed in red light. Marketing took to the South Bank to ask the public the significance of the red-illumination.

Coca Cola London Eye re-brand slammed by health charities as 'inappropriate', The Independent

Aluminum Bottle Collector Club: Coca-Cola London Eye Aluminum Bottle UK 2016

MPs: Coca-Cola sponsorship of London Eye 'irresponsible' [23 January 2015]

London Eye - Wikipedia

5 Reasons to Visit the Coca-Cola London Eye - Christina's Cucina

Coke: Brands must commit to real-time marketing for World Cup

Coca-Cola to sponsor London Eye, Coca-Cola

How was London Eye change to lastminute.com London Eye approved? : r/GoogleMaps

5 Reasons to Visit the Coca-Cola London Eye - Christina's Cucina

Watch: what do people think of Coca-Cola's sponsorship of The London Eye?

Coca cola sponsorship hi-res stock photography and images - Alamy