Forever 21 // Interactive Billboard in Times Square - WNW

The exterior of Forever 21's Times Square store features a giant interactive digital billboard which displays in real-time, models taking pictures of the crowds below. As she takes a picture, the person’s image is shown on the screen. A very true and fun representation of the idea that our customer is our brand and vice versa. Working in collaboration with SPACE 150.

Forever 21 Times Square Billboard - WNW

space150: forever 21 interactive billboard

Forever 21 Times Square is a fast forward clothing store for young women, New York City, USA Stock Photo - Alamy

Forever 21 Billboard Times Square

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Forever 21 Times Square Digital Billboard on Vimeo

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Digital Screens & Billboards

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New York City - Forever 21 Interactive Billboard - HD